A Brief Summer Update
It’s been a full few months. It’s honestly strange how fast time has flown.
At Ballyhoo, we’re wrapping up our busiest season having completed national projects for the MLS All-Star Game in Austin, TX, the MLB Player’s Party in Atlanta, the SHRM Conference and Anime Expo in San Diego and Los Angeles respectively, and this year’s ALA Show in Philadelphia, PA. These kinds of jobs are immensely fulfilling but test every part of the system–logistics, weather, client pivots, tight timelines. Still, I’m proud of how we delivered despite the anticipated stresses that always accompany such jobs. There’s more on the horizon–so more, perhaps, on that later.
Behind the scenes, I’ve also been working to make Ballyhoo more visible—refreshing our website, refining case studies, improving SEO, and building better outreach systems so the right people know what we do and how we can help. We’ve started telling our story more clearly and consistently, which is already opening some new doors.
On the farm, summer means non-stop movement. Our kids practically live outside. The two dogs have finally been brought together into a new enclosure in the pear orchard with the four sheep. Sadly, we lost the fifth to an unexpected incident in our grape arbor where it got its horns stuck, broke its own neck, and died before we even knew it was in distress. These things happen, but losing the youngest sheep in the flock felt awful–doubly-so because my father-in-law and I were away on business at the time. The Great Pyranees pup seems to enjoy being in with Oboe and the sheep now; in this heat particularly she seems content to guard rather than chase them.
In between it all, work resumed with the George C. Marshall foundation where I continue to spend time each week digitizing General Marshall’s wartime papers and chip away at other writing projects when I can.
Fall is shaping up to be just as packed, with several new projects on the horizon—both on the ground and on the page. More soon.